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Enterprise SEO

Types of SEO

Search Optimization has many flavors. If you do business regionally your requirements are much different from firms doing business nationally, and national requirements are different from companies doing business globally. There are also strategies around Linking, Content and Page Markup that impact your tactical execution of your SEO strategy. The following links deals with SEO for the Enterprise, which is very different from website SEO.

Optimizing Search for the Enterprise

Optimizing the Enterprise with Human Search Behavior: Part 1

Optimizing the Enterprise with Human Search Behavior: Part 2

Selecting a Social Networking Platform for the Enterprise

What is an Ontology 101

If you would like to learn more about the rest of the Enterprise SEO issues discussed in this article, send me an email at Mark@MSprague.com or call me at 781-862-3126.

Lexington eBusiness Consulting

About Lexington eBusiness Consulting

Mark Sprague’s 25 years of product development experience, which includes expertise in Search Engines, Information Products, SEO platforms and Social Networking applications provide in-depth expertise to help you refine products and services, and improve your websites performance by:

  • Developing a superior data-driven SEO strategy for your website.
  • Understanding your customers’ search behavior and normalizing it to your content strategy.
  • Understanding how search engine technology practically impacts SEO and content strategies.
  • Understanding how search technology impacts content in a social networking environment.
  • Developing a superior user experience based on sound information architecture, usability and coding standards.

Lexington eBusiness Consulting

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